GCLA Launches New Membership Directory

Big News!
The Greater California Livery Association Gears Up to Launch its ALL-NEW Digital Members Directory – A Major Step Forward in Connecting the Recovering Marketplace with Our People

California, with its 40 million residents, was the first to decree a state of emergency and order shelter-in-place restrictions and by all accounts, it’s likely to be one of the last to remove them.

With travel, tourism, live events, and all of hospitality at a standstill, which has forced our mobility world to screech to a halt, your team at the GCLA could have saved a lot of money, let everyone in the office go, furlough our lobbyist and suspend board meetings and just taken a hiatus until things got better.
Abandoning our people was never an option. On the contrary we are leading by example and we are on the frontlines and at the front steps of the state Capital on a regular basis. We are in this to win this. Over the course of this shut down, the GCLA has dramatically beefed up our outreach to include this weekly e-newsletter PACKED with useful information to help you navigate these rough waters. The GCLA e-news now has a following of more than 5,000 operators.

Next up, GCLA (your association of operators in CA) is producing a promotional video making the case for booking more for-hire transportation. It’s called the WE MOVE CALIFORNIA campaign and will feature GCLA members and spotlight the associations new online MEMBER DIRECTORY which roles out next week!

Operators and vendors listed in our directory will have a competitive advantage in the rebounding market. Why? Because the GCLA intends to sell the merits of its members to travel buyers and global affiliates – to also tout our new Code of Standards & Ethics that all members must abide by. We believe the traveling public will come looking for such reassurances and will come to the GCLA for the best references.

Check out a quick screen grab to get an idea of what our new digital directory looks like this: https://my.communitybox.co/gcla

The GCLA members directory will legitimize our association – and our members – in a time where peace of mind to the consumer really counts. Furthermore, our digital directory makes it SIMPLE for all of our members to reach out to one another. I can’t tell you how many people contact me to ask who is still operating and who is not. Confusing times likes these make it that much more important for you to show your brand is alive and well!

Here’s the catch…you have to be a current member of the GCLA to be listed in our directory. The good news, the cost of our membership is less than $7 per month for operators to join and only $300 for vendors/suppliers. We established a new membership category as well call the VENUE MEMBER so that destinations like wineries, event centers, restaurants, clubs and resorts can also become a part of our community.

If you need to update your membership or want to join for the first time, it is super easy. Go to www.GCLA.org and click the JOIN tab. Even though our directory will debut next week, it is updated in real time so as soon as your membership is processed, your company will be added to our online members directory (not to mention you will have access to many other membership benefits).
This is probably the least expensive and easiest way to get your company out in front of travel buyers and global affiliates so I urge you to make it a priority to sign up as a GCLA member if you haven’t already. If you are a current member, watch your inbox next week for your directory “update” link.

Stay Safe,
Sara Eastwood-Richardson